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CrossVegas Hosts Focus E-Bike Challenge


Clif Bar CrossVegas and Focus Bicycles USA today announced that the annual cyclocross event will host the Focus E-Bike Challenge, a new e-bike fun race to be held on the famed Clif Bar CrossVegas course this Sept. 20. The event is open to men and women riding any style of e-bike. It is a “bring your own bike” event; however, 15 lucky entrants will ride a Focus e-whip for the race.


“Focus, one of cyclocross’ iconic supporting brands, is a long-time partner of CrossVegas and has helped grow the event into the fun festival it is,” said CrossVegas founder and director Brook Watts. “With their growing presence in e-bikes, it’s a no-brainer to add an e-bike challenge to the fun.”


He continued, “Given the tough features of the course, like the sticky grass and steep climbs, it’s a great place to put an e-bike through its paces.”



Focus E-Bike Challenge participants will ride three laps of the full course, including the Sand Dune, the flyovers, the barriers, and the Focus stairs. Former cyclocross World Champion and Focus brand founder Mike Kluge is the official Ride Leader. Men and women will toe the line together, but compete separately, with the top three of each earning a coveted CrossVegas cowbell and prizes from Focus.


“Focus is a household word in ‘cross, and a founding sponsor of CrossVegas. We’re looking forward to mixing in a little fun with our newest line of e-bikes this year,” said Andreas Krajewski, senior brand manager for Focus. “It fits in with the festival atmosphere CrossVegas is known for.”


In addition to the E-Bike Challenge, the CrossVegas venue will include an e-bike demo course featuring the Focus Bold2 and Jam2 e-mountain bikes. Spectators at the race can test bikes throughout the afternoon and evening.


The Focus E-Bike Challenge is open to male and female USA-licensed riders. Foreign riders may purchase a 1-day USAC license to join the fun.


For more information about Focus, go to


Registration is HERE


About Focus Bicycles USA

Focus Bicycles USA, Inc. is the North American subsidiary of Derby Cycle Holding GmbH, selling both brands owned by Derby Cycle – Focus and Kalkhoff. Derby Cycle is Germany´s largest bicycle producer according to revenue and is a part of Pon.Bike which is the bicycle division of PON Holdings – one of the Netherland´s biggest family business with nearly 13,000 employees operating in 32 countries. For more information, go to

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